TY - BOOK AU - Wu,Tim TI - The master switch: the rise and fall of information empires SN - 9780307269935 (hbk.) AV - HE7631 .W8 2010 U1 - 384.041 22 PY - 2010/// CY - New York PB - Alfred A. Knopf KW - Telecommunication KW - History KW - Information technology KW - Mass media N1 - "This is a Borzoi book" --T.p. verso; Includes bibliographical references (p. [323]-354) and index; The rise. The disruptive founder ; Radio dreams ; Mr. Vail is a big man ; The time is not ripe for feature films ; Centralize all radio activities ; The Paramount ideal -- Beneath the All-seeing Eye. The foreign attachment ; The legion of decency ; FM radio ; We now add sight to sound -- The rebels, the challengers, and the fall. The right kind of breakup ; The radicalism of the Internet revolution ; Nixon's cable ; Broken Bell ; Esperanto for machines -- Reborn without a soul. Turner does television ; Mass production of the spirit ; The return of AT&T -- The Internet against everyone. A surprising wreck ; Father and son ; The separations principle ER -