TY  - BOOK
AU  - Schrøder,Kim
TI  - Researching audiences
SN  - 0340762748 (pbk.)
AV  - P96.A83 R47 2003
U1  - 302.23072 22
PY  - 2003///
CY  - London, New York
PB  - Arnold, Distributed in the U.S.A. by Oxford University Press
KW  - Mass media
KW  - Audiences
KW  - Research
KW  - Influence
N1  - Includes bibliographical references (p. 379-412) and index
ER  -