E-commerce / Jeffrey F. Rayport, Bernard J. Jaworski.
Material type: TextPublication details: Boston : McGraw-Hill/Irwin MarketspaceU, c2001Description: xxxv, 420 p. : ill. ; 26 cmISBN: 0071120521 (hbk.); 9780071120524 (hbk.)Other title: EcommerceSubject(s): Electronic commerce | Internet advertising | Internet marketingDDC classification: 658.84 LOC classification: HF5548.32 | .R39 2001Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode |
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General Circulation | APU Library Open Shelf | Book | HF5548.32 .R39 2001 c.1 (Browse shelf (Opens below)) | 1 | Available (No use restrictions) | 00027874 |
Includes bibliographical references and indexes.
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