Asia Pacific University Library catalogue


The typography idea book : inspiration from 50 masters / Steven Heller and Gail Anderson

By: Heller, StevenContributor(s): Anderson, GailMaterial type: TextTextPublication details: London : Laurence King Publishing, 2016Description: 128 p. : ill. (chiefly col.) ; 23 cmISBN: 1780678495 (pbk.); 9781780678498 (pbk.)Other title: Typography idea book : inspiration from fifty masters | Inspiration from 50 masters | Inspiration from fifty mastersSubject(s): Graphic design (Typography)DDC classification: 686.2/2 LOC classification: Z246 | .H45 2016Summary: This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques
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Includes bibliographical references (page 124-125) and index.

This book serves as an introduction to the key elements of good typographic design. Broken into sections covering the fundamentals of typography, the book features inspiring works by acclaimed typographic designers from across the world. Each section illustrates technical points and encourages readers to try out new ideas of their own. The subjects covered include typographic rebus, abstract form, overlapping, using grids, metaphoric construction and illumination. The result is an instantly accessible, jargon-free guide to typographic design using professional techniques

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