Asia Pacific University Library catalogue


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1.
DETERMINANTS OF GLOBAL BRANDING FOR LOCAL CONSUMER PRODUCTS OF RAHMAFROOZ DHAKA, BANGLADESH / RASHIDUL ISLAM KHAN.

by RASHIDUL ISLAM KHAN (TP052128) | Dr. Dhajionu Uchechi Cynthia [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2019Dissertation note: A thesis submitted in fulfilment of the requirement for the award of the degree of Master of Science in Global Marketing Management (UCMF1808GMM) Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APU Library Not for loanCall number: PM-31-45 (1). :

2.
FACTORS AFFECTING IMPULSIVE PURCHASING BEHAVIOUR OF COSMETICS PRODUCTS AMONG FEMALE CONSUMERS IN KLANG VALLEY / LIM JIA JAYNE.

by LIM JIA JAYNE (TP045271) | Dr. Dhajionu Uchechi Cynthia [Supervisor].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2019Dissertation note: A project submitted in partial fulfillment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in Marketing Management (UC3F1902KMGT). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APU Library Not for loanCall number: PG-23-0160 (1). :

3.
FACTORS INFLUENCING CONSUMER CONSUMPTION OF COFFEE AMONG GENERATION Y IN CHINA / CHEN LILI.

by CHEN LILI (TP054091) | Dr. Dhajionu Uchechi Cynthia [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2019Dissertation note: A thesis submitted in fulfillment of the requirements for the award of the degree of Master in Euro-Asia Business Administration (UCMF1808EAMBA). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APU Library Not for loanCall number: PM-31-91 (1). :

4.
EFFECTS OF SOCIAL MEDIA MARKETING ACTIVITIES ON TOURISM MARKETING AMONG TOURISTS IN KHYBER PAKHTUNKHWA, PAKISTAN / MUHAMMAD MOMIN KHAN.

by MUHAMMAD MOMIN KHAN (TP053823) | Dr. Dhajionu Uchechi Cynthia [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2019Dissertation note: A dissertation submitted in partial fulfillment of the requirements of Staffordshire University for the degree of M.Sc. in Global Marketing Management (UCMF1708GMM). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APU Library Not for loanCall number: PM-32-10 (1). :

5.
FACTORS AFFECTING THE PURCHASE INTENTION OF VIRTUAL GOODS IN ONLINE GAMES AMONGST GENERATION Y IN JAKARTA / RIZKY AJARA.

by RIZKY AJARA (TP052822) | Dr. Dhajionu Uchechi Cynthia [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2019Dissertation note: A thesis submitted in fulfillment of the requirement for the award of the degree of Masters in Business Administration specializing in Euro Asia Business (UCMF1808EAMBA). Online access: Available in APres - Requires login to view full text. Availability: Items available for reference: APU Library Not for loanCall number: PM-32-20 (1). :