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	1.	Essentials of marketing : text and cases / Geoffrey Lancaster, Lester Massingham. by Lancaster, Geoffrey, 1938- \| Massingham, Lester. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : McGraw-Hill, 1998Availability: Items available for loan: APU LibraryCall number: HF5415 .L36 1998 c.2 (3). Place hold Add to cart (remove)
	2.	Retail marketing / Peter McGoldrick. by McGoldrick, Peter J. Edition: 2nd ed.Material type: Text Publication details: London : McGraw-Hill, 2002Availability: Items available for loan: APU LibraryCall number: HF5429 .M34 2002 c.2 (2). Place hold Add to cart (remove)
	3.	Marketing power plays : how the world's most ingenious marketers reach the top of their game. Series: BusinessWeek booksMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: New York ; London : McGraw-Hill, c2007Online access: Contributor biographical information \| Publisher description Availability: Items available for loan: APU LibraryCall number: HF5415 .M37 2007 c.2 (2). Place hold Add to cart (remove)
	4.	Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip [author.] \| Armstrong, Gary (Gary M.) [author.]. Edition: 15th Global ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson, c2014Availability: Items available for loan: APU LibraryCall number: HF5415 .K68 2014 c.1 (1). Place hold Add to cart (remove)
	5.	Principles of marketing / Philip Kotler, Gary Armstrong. by Kotler, Philip [author.] \| Armstrong, Gary (Gary M.) [author.]. Edition: 16th Global ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Pearson, c2016Availability: Items available for loan: APU LibraryCall number: HF5415 .K68 2016 c.1 (3). Place hold Add to cart (remove)