Asia Pacific University Library catalogue


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1.
Marketing 99/00 / editor, John E. Richardson.

by Richardson, John E.

Edition: 21st ed. Annual ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Dubuque : Mcgraw Hill, c1999Availability: Items available for loan: APU LibraryCall number: HF5415 .M37 1999 c.1 (2).

2.
Gravitational marketing : the science of attracting customers / Jimmy Vee, Travis Miller, Joel Bauer ; assisted by Jennifer Miller.

by Vee, Jimmy, 1975- | Miller, Travis, 1977- | Bauer, Joel, 1960-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Hoboken, N.J. : John Wiley & Sons, c2008Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: APU LibraryCall number: HF5415 .V44 2008 c.1 (3).

3.
Understanding customers / Chris Rice.

by Rice, Chris | Rice, Chris | Chartered Institute of Marketing.

Series: Marketing series (London, England)Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1997Online access: Publisher description | Table of contents Availability: Items available for loan: APU LibraryCall number: HF5415.32 .R53 1997 c.1 (1).

4.
A STUDY ON IMPACT OF PERCEVED RISK FACTORS TOWARDS ONLINE PURCHASING BEHAVIOUR AMONG MONGOLIAN URBAN CONSUMERS / TUMENJARGALAN AMARSANAA .

by TUMENJARGALAN AMARSANAA (TP040343) | Ms. Rahilah binti Ahmad [Supervisor.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Kuala Lumpur : Asia Pacific University, 2017Dissertation note: A dissertation submitted in partial fulfilment of the requirements for the award of the degree of Master of Science in Global Marketing Management (UCMF1605GMM) Availability: Items available for reference: APU Library Not for loanCall number: PM-28-56 (1). :