000 01125nam a2200325 a 4500
001 015410140
003 APU
005 20151001051503.0
008 091104s2010 xxua b 001 0 eng
015 _aGBB0A2872
_2bnb
020 _a9780470414361 (pbk.)
020 _a9780470466650 (CD-ROM)
040 _aUk
_beng
_cUk
_dANA
042 _aukblsr
050 0 0 _aHF5415.2
_b.M33 2010
082 0 4 _a658.83
_222
_bMCD 2010
100 1 _aMcDaniel, Carl D.
_98446
245 1 0 _aMarketing research. /
_cCarl McDaniel, Roger Gates.
250 _a8th int. ed.
260 _aHoboken, N.J. :
_bJohn Wiley,
_cc2010.
300 _axxx, 693, [66] p. :
_bill. (chiefly col.) ;
_c26 cm. +
_e1 CD-ROM (4 3/4 in.)
500 _a"International student version."
500 _a"SPSS student version 16.0, for Microsoft Windows XP or Vista"--CD-ROM label.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
_93950
690 7 _aManagement and Business Studies
_2blcoll
700 1 _aGates, Roger H.,
_d1942-
_98838
942 _2lcc
_cBook
_04
999 _c10090
_d10090