000 | 00947cam a2200301 a 4500 | ||
---|---|---|---|
001 | 014547354 | ||
003 | APU | ||
005 | 20150318113551.0 | ||
008 | 700101s2007 enka b 001 0 eng d | ||
015 |
_aGBA964060 _2bnb |
||
020 | _a9781844801213 (pbk.) | ||
020 | _a1844801217 (pbk.) | ||
040 |
_aUK-WkNB _beng _cUK-WkNB _dSUE |
||
042 | _aukblsr | ||
050 | 0 | 0 |
_aHF5415.123 _b.E33 2007 |
082 | 0 | 4 |
_a658.8 _222 _bEGA 2007 |
100 | 1 |
_aEgan, John, _d1952- _98364 |
|
245 | 1 | 0 |
_aMarketing communications / _cJohn Egan. |
260 |
_aLondon : _bThomson Learning, _c2007. |
||
300 |
_axxii, 467 p. : _bcol. ill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aCommunication in marketing. _98147 |
|
650 | 0 |
_aMarketing. _9878 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
942 |
_2lcc _cBook |
||
999 |
_c10998 _d10998 |