000 01184cam a22003254a 4500
001 14794445
003 APU
005 20150825141021.0
008 070403s2008 maua b 001 0 eng
010 _a 2007926147
020 _a9780618641802 (pbk.)
020 _a0618641807 (pbk.)
040 _aDLC
_cDLC
_dSUE
_beng
050 0 0 _aHD9980.5
_b.F57 2008
082 0 4 _222
_a658.8
_bFIS 2008
100 1 _aFisk, Raymond P.
_920427
245 1 0 _aInteractive services marketing /
_cRaymond P. Fisk, Stephen J. Grove, Joby John.
250 _a3rd ed.
260 _aBoston :
_bHoughton Mifflin,
_cc2008.
300 _axxiv, 276 p. :
_bill. ;
_c26 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aService industries
_xMarketing.
_97837
650 0 _aService industries
_xManagement.
_94364
700 1 _aGrove, Stephen J.
_q(Stephen John),
_d1950-
_920428
700 1 _aJohn, Joby,
_d1957-
_920429
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/fy0803/2007926147.html
906 _a7
_bcbc
_corigcop
_d3
_eepcn
_f20
_gy-gencatlg
942 _2lcc
_cBook
_01
999 _c11002
_d11002