000 01201cam a22003134a 4500
001 14657061
003 APU
005 20150527051505.0
008 061205s2008 mauab b 001 0 eng
010 _a 2006100298
020 _a9780071274265 (pbk.)
020 _a007127426X (pbk.)
040 _aDLC
_cDLC
_dSUE
_beng
050 0 0 _aHF5415
_b.G74 2008
082 0 0 _a658.8
_222
_bGRE 2008
100 1 _aGrewal, Dhruv.
_920447
245 1 0 _aMarketing /
_cDhruv Grewal, Michael Levy.
250 _aInt. ed.
260 _aBoston :
_bMcGraw-Hill Irwin,
_cc2008.
300 _a1 v. (various pagings), col. maps :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
_9878
700 1 _aLevy, Michael,
_d1950-
_920448
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0707/2006100298-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0707/2006100298-t.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
_04
999 _c11010
_d11010