000 | 00874pam a2200277 a 4500 | ||
---|---|---|---|
001 | 28112344 | ||
003 | APU | ||
005 | 20150318113636.0 | ||
008 | 930423s1994 njuab b 001 0 eng | ||
010 | _a93016057 | ||
015 | _aGB94-16367 | ||
020 | _a9780130980052 (pbk.) | ||
020 | _a0130980056 (pbk) | ||
040 |
_aDLC _cDLC _dSUE _beng |
||
050 | 0 | 0 |
_aHF5415.13 _b.K64 1994 |
082 | 0 | 0 |
_a658.8 _220 _bKOT 1994 |
100 | 1 |
_aKotler, Philip. _93038 |
|
245 | 1 | 0 |
_aMarketing management : _banalysis, planning, implementation, and control / _cPhilip Kotler. |
250 | _a8th int, ed. | ||
260 |
_aEnglewood Cliffs, N.J. : _bPrentice Hall, _cc1994. |
||
300 |
_axxix, 801 p. : _bill. (some col.), col. map ; _c27 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aMarketing _xManagement. _97276 |
|
653 | 0 | _aMarketing. | |
942 |
_2lcc _cBook |
||
999 |
_c11021 _d11021 |