000 01221cam a2200325 a 4500
001 11854923
003 APU
005 20150325051503.0
008 991203s1999 enka b 001 0 eng
010 _a 99461880
020 _a0750635940 (pbk.)
020 _a9780750635943 (pbk.)
040 _aDLC
_cDLC
_dSUE
_beng
050 0 0 _aHD9980.5
_b.M83 1999
082 0 0 _a658
_221
_bMUD 1999
100 1 _aMudie, Peter.
_98572
245 1 4 _aThe management and marketing of services /
_cPeter Mudie and Angela Cottam.
250 _a2nd ed.
260 _aOxford ;
_aBoston :
_bButterworth Heinemann,
_c1999.
300 _ax, 306 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aService industries
_xManagement.
_94364
650 0 _aService industries
_xMarketing.
_97837
700 1 _aCottam, Angela.
_920494
856 4 1 _3Table of contents
_uhttp://www.loc.gov/catdir/toc/els033/99461880.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/els033/99461880.html
906 _a7
_bcbc
_corigcop
_d2
_encip
_f19
_gy-gencatlg
942 _2lcc
_cBook
_02
999 _c11046
_d11046