000 | 00972 am a2200301ua 4500 | ||
---|---|---|---|
001 | 010035784 | ||
003 | APU | ||
005 | 20150324160052.0 | ||
008 | 011126s2001 enka || 001 ||eng | ||
015 |
_aGBA1Z7951 _2bnb |
||
020 | _a0071189769 (pbk.) | ||
020 | _a9780071189767 (pbk.) | ||
040 |
_aStDuBDS _dSUE _beng _cAPU |
||
050 | 0 | 0 |
_aHF5415.13 _b.P35 2001 |
082 | 0 | 4 |
_a658.8 _221 _bPAL 2001 |
100 | 1 |
_aPalmer, Adrian. _98619 |
|
245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
250 | _a3rd int. ed. | ||
260 |
_aLondon : _bMcGraw-Hill, _c2001. |
||
300 |
_axvi, 516 p. : _bill. ; _c24 cm. |
||
440 |
_aMcGraw-Hill marketing series _920510 |
||
500 | _aPrevious ed.: 1998. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aService industries _xMarketing _xManagement. _98336 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
942 |
_2lcc _cBook _01 |
||
999 |
_c11055 _d11055 |