000 | 01049pam a2200325 a 4500 | ||
---|---|---|---|
001 | 014407122 | ||
003 | APU | ||
005 | 20150825143711.0 | ||
008 | 071119s2008 nyua b 001 0 eng d | ||
015 |
_aGBA794599 _2bnb |
||
020 | _a9780071283359 (pbk.) | ||
020 | _a0071283358 (pbk.) | ||
040 |
_aStDuBDS _beng _cStDuBDS _dSUE |
||
042 | _aukblcatcopy | ||
050 | 0 | 0 |
_aHF5415.13 _b.P48 2008 |
082 | 0 | 4 |
_a658.8 _222 _bPET 2008 |
100 | 1 |
_aPeter, J. Paul. _98246 |
|
245 | 1 | 0 |
_aPreface to marketing management / _cJ. Paul Peter, James H. Donnelly. |
250 | _a11th ed. | ||
260 |
_aNew York ; _aLondon : _bMcGraw-Hill Higher Education, _c2008. |
||
300 |
_axiv, 252 p. : _bill. ; _c25 cm. |
||
500 | _aPrevious ed.: 2006. | ||
500 |
_aFormerly CIP. _5Uk |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement. _97276 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
700 | 1 |
_aDonnelly, James H. _97272 |
|
942 |
_2lcc _cBook _03 |
||
999 |
_c11058 _d11058 |