000 | 00991pam a2200289 a 4500 | ||
---|---|---|---|
001 | 015336630 | ||
003 | APU | ||
005 | 20150324162922.0 | ||
008 | 090619s2010 enka b 001 0 eng|d | ||
015 |
_aGBA974035 _2bnb |
||
020 | _a9780273719953 (pbk.) | ||
020 | _a0273719955 (pbk.) | ||
040 |
_aStDuBDS _beng _cStDuBDS _dSUE |
||
042 | _aukblsr | ||
050 | 0 | 0 |
_aHF5415.1255 _b.W35 2010 |
082 | 0 | 4 |
_a658.827019 _222 _bWAL 2010 |
100 | 1 |
_aWalvis, Tjaco. _920719 |
|
245 | 1 | 0 |
_aBranding with brains : _bthe science of getting customers to choose your company / _cby Tjaco Walvis. |
260 |
_aHarlow : _bFinancial Times Prentice Hall, _cc2010. |
||
300 |
_axv, 244 p. ; : _bill. ; _c24 cm. |
||
500 |
_aFormerly CIP. _5Uk |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aBranding (Marketing) _xPsychological aspects. _920720 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
942 |
_2lcc _cBook |
||
999 |
_c11181 _d11181 |