000 | 01294cam a2200325 a 4500 | ||
---|---|---|---|
001 | 1598664 | ||
003 | APU | ||
005 | 20150825152803.0 | ||
008 | 941017s1995 ilu b 000 0 eng | ||
010 | _a 94039784 | ||
020 | _a0844235989 (hbk.) | ||
020 | _a9780844235981 (hbk.) | ||
040 |
_aDLC _beng _cAPU _dBNF _dWAN |
||
050 | 0 | 0 |
_aREF HF5415 _b.D53 1995 |
082 | 0 | 0 |
_221 _aREF 658.8003 _bDIC 1995 |
245 | 0 | 0 |
_aDictionary of marketing terms / _cPeter D. Bennett, editor. |
250 | _a2nd ed. | ||
260 |
_aLincolnwood, Ill., USA : _bNTC Business Books, _cc1995. |
||
300 |
_axiv, 316 p. ; _c24 cm. |
||
500 | _aAt head of title: American Marketing Association. | ||
504 | _aIncludes bibliographical references (p. 309-316). | ||
650 | 0 |
_aMarketing _xDictionaries. _920736 |
|
700 | 1 |
_aBennett, Peter D. _920737 |
|
710 | 2 |
_aAmerican Marketing Association. _9345 |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/mh042/94039784.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh041/94039784.html |
906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
942 |
_2lcc _cBook |
||
999 |
_c11191 _d11191 |