| 000 | 01043cam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 4421655 | ||
| 003 | APU | ||
| 005 | 20150825154613.0 | ||
| 008 | 930427s1993 enka b 001 0 eng | ||
| 010 | _a 93146253 | ||
| 020 | _a0749407670 (pbk.) | ||
| 020 | _a9780749407674 (pbk.) | ||
| 040 |
_aDLC _cAPU _dBNF _beng |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.M33 1992 |
| 082 | 0 | 0 |
_a658.802 _221 _bMCD 1992 |
| 100 | 1 |
_aMcDonald, Malcolm. _98189 |
|
| 245 | 1 | 0 |
_aStrategic marketing planning / _cMalcolm McDonald. |
| 260 |
_aLondon : _bKogan Page, _cc1992. |
||
| 300 |
_a222 p. : _bill. ; _c23 cm. |
||
| 440 | 4 |
_aThe Cranfield management research series. _920855 |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xPlanning. _98093 |
|
| 650 | 0 |
_aStrategic planning. _9123 |
|
| 856 | 7 |
_3Table of contents _uhttp://lcweb.loc.gov/catdir/toc/93-146253.html _2http |
|
| 906 |
_a7 _bcbc _corignew _d3 _encip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBook |
||
| 999 |
_c11276 _d11276 |
||