| 000 | 00803cam a2200265 a 4500 | ||
|---|---|---|---|
| 001 | 45337383 | ||
| 003 | APU | ||
| 005 | 20150824172301.0 | ||
| 008 | 010212s2001 enka 001 0 eng | ||
| 015 | _aGBA0-V3994 | ||
| 020 | _a0273646818 (pbk.) | ||
| 020 | _a9780273646815 (pbk.) | ||
| 035 | _a.o2953389 | ||
| 040 |
_aUKM _beng _cUKM _dSUE |
||
| 050 | 0 | 0 |
_aHF5415.126 _b.T73 2000 |
| 082 | 0 | 4 |
_a658.84 _221 _bTAP 2000 |
| 100 | 1 |
_aTapp, Alan. _923304 |
|
| 245 | 1 | 0 |
_aPrinciples of direct and database marketing / _cAlan Tapp. |
| 250 | _a2nd ed. | ||
| 260 |
_aHarlow, England ; _aNew York : _bFinancial Times Prentice Hall, _c2000. |
||
| 300 |
_axv, 435 p. : _bill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aDirect marketing. _98912 |
|
| 942 |
_2lcc _cBook _01 |
||
| 999 |
_c12617 _d12617 |
||