000			02185cam a22003254a 4500
001			13494257
003			APU
005			20150821165549.0
008			040219s2004 mau b 001 0 eng
010			_a 2004003850
020			_a1591391865 (hbk.)
020			_a9781591391869 (hbk.)
035			_a(OCoLC)ocm54460763
040			_aDLC _beng _cDLC _dSUE
042			_apcc
050	0	0	_aHC79.T4 _bJ64 2004
082	0	0	_a658.4063 _222 _bJOH 2004
100	1		_aJohansson, Frans. _929348
245	1	4	_aThe Medici effect : _bbreakthrough insights at the intersection of ideas, concepts, and cultures / _cFrans Johansson.
260			_aBoston, Mass. : _bHarvard Business School Press, _cc2004.
300			_axiii, 207 p. ; _c25 cm.
504			_aIncludes bibliographical references (p. 191-200) and index.
505	0		_aThe intersection: your best chance to innovate: monkeys and mind readers -- The rise of intersections: the sounds of Shakira and the emotions of Shrek -- Break down the barriers between fields: sea urchin lollipops and Darwin's finches -- How to make the barriers fall: Heathrow Tunnel and restaurants without food -- Randomly combine concepts: card games and sky rises -- How to find the combinations: meteorite crashes and code breakers -- Ignite an explosion of ideas: submarines and tubular bells -- How to capture the explosion: MacGyver and boiling potatoes -- Execute past your failures: violence and school curricula -- How to succeed in the face of failure: Palm Pilots and counterproductive carrots -- Break out of your network: ants and truck drivers -- How to leave the network behind: penguins and meditation -- Take risks and overcome fear: airplanes and serial entrepreneurs -- How to adopt a balanced view of risk: elephants and epidemics -- Step into the intersection and create the Medici effect.
650		0	_aTechnological innovations. _9331
650		0	_aCreative thinking. _9995
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBook
999			_c18425 _d18425