000 01561cam a2200361 a 4500
001 15106827
003 APU
005 20150821164129.0
008 071210s2008 enka b 001 0 eng
010 _a 2007050105
020 _a0230507204 (pbk.)
020 _a9780230507203 (pbk.)
035 _a(OCoLC)183610100
035 _a(OCoLC)ocn183610100
040 _aDLC
_beng
_cDLC
_dSUE
050 0 0 _aHF5415.13
_b.C66 2008
082 0 0 _a658.8101
_222
_bCON 2008
245 0 0 _aContemporary strategic marketing /
_cRoss Brennan ... [et al.].
250 _a2nd ed.
260 _aHoundmills, Basingstoke, Hampshire ;
_aNew York :
_bPalgrave Macmillan,
_c2008.
300 _axxiv, 462 p. :
_bill. ;
_c25 cm.
500 _aRev. ed. of: Contemporary strategic marketing / Ross Brennan, Paul Baines, Paul Garneau. 2003.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
_97276
700 1 _aBrennan, Ross,
_d1957-
_929669
700 1 _aBrennan, Ross,
_d1957-
_tContemporary strategic marketing.
_929670
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/enhancements/fy0807/2007050105-t.html
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c18491
_d18491