| 000 | 01366cam a2200301 a 4500 | ||
|---|---|---|---|
| 001 | 15162746 | ||
| 003 | APU | ||
| 005 | 20150602164002.0 | ||
| 008 | 080131s2008 enkaf b 001 0 eng | ||
| 010 | _a 2008004129 | ||
| 015 |
_aGBA858605 _2bnb |
||
| 016 | 7 |
_a014595347 _2Uk |
|
| 020 | _a9780199228010 (hbk.) | ||
| 035 | _a(OCoLC)ocn191846930 | ||
| 035 | _a(OCoLC)191846930 | ||
| 040 |
_aDLC _cDLC _dSUE _beng |
||
| 043 | _ae-uk--- | ||
| 050 | 0 | 0 |
_aHF5813.G7 _bF64 2008 |
| 082 | 0 | 0 |
_a659.10941 _222 _bFLE 2008 |
| 100 | 1 |
_aFletcher, Winston. _933395 |
|
| 245 | 1 | 0 |
_aPowers of persuasion : _bthe inside story of British advertising : 1951-2000 / _cWinston Fletcher. |
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2008. |
||
| 300 |
_a288 p., [16] p. of plates : _bcol. ill. ; _c25 cm. |
||
| 504 | _aIncludes bibliographical references (p. [256]-265) and index. | ||
| 505 | 0 | _a1951 : watershed year -- Antecedents : look back in wonder -- The nineteen fifties : the television upheaval -- The nineteen sixties : 'you've never had it so good' -- The nineteen seventies : Britain takes the lead -- The nineteen eighties : Brits buy up the business -- The nineteen nineties : recession and globalization -- Crystal balling : peering into a cloudy future. | |
| 650 | 0 |
_aAdvertising _zGreat Britain _xHistory _y20th century. _933396 |
|
| 942 |
_2lcc _cBook |
||
| 999 |
_c250904 _d250904 |
||