000 01383cam a2200301Ia 4500
001 39156478
003 APU
005 20150804150240.0
008 980521s1997 iluad b 001 0 eng d
020 _a0844200158 (pbk.)
020 _a9780844200156 (pbk.)
040 _aLSL
_cLSL
_dHK
_dSUE
_beng
050 0 0 _aQ180.55.M4
_bO45 1997
082 0 0 _222
_a300.72
_bOLI 1997
100 1 _aOliver, Paul.
_96163
245 1 0 _aResearch /
_cPaul Oliver.
246 1 4 _aResearch for business, marketing and education.
260 _aChicago, Ill. :
_bNTC Pub. Group,
_cc1997.
300 _a195 p. :
_bill. ;
_c20 cm.
490 1 _aTeach yourself.
504 _aIncludes bibliographical references (p. 191-192) and index.
505 0 _aIntroduction to research -- The nature of research -- The uses of research -- Planning an investigation -- Project design -- Basic research concepts -- Ethical issues -- Methods for collecting data -- Documentary research -- Survey research -- Case-study research -- Interview research -- Analysing your data -- Qualitative data -- Quantitative data -- Presenting your results -- Oral presentations -- Written research reports -- Further research.
650 0 _aBusiness
_xResearch.
_94550
650 0 _aMarketing research.
_93950
650 0 _aEducation
_xResearch.
_93260
830 0 _aTeach yourself books (Lincolnwood, Ill.)
_96164
942 _2lcc
_cBook
999 _c2699
_d2699