000 | 01063nam a2200289 a 4500 | ||
---|---|---|---|
001 | 50323238 | ||
003 | APU | ||
005 | 20150817174208.0 | ||
008 | 020802s2003 njua b 001 0 eng | ||
010 | _a2002027440 | ||
020 | _a0131227920 (pbk.) | ||
020 | _a9780131227927 (pbk.) | ||
040 |
_aDLC _cDLC _dSUE _beng |
||
050 | 0 | 0 |
_aHF5415 _b.A53 2003 |
082 | 0 | 4 |
_222 _a658.8 _bAND 2003 |
100 | 1 |
_aAndreasen, Alan R., _d1934- _931531 |
|
245 | 1 | 0 |
_aStrategic marketing for nonprofit organizations / _cAlan R. Andreasen, Philip Kotler. |
250 | _a6th int. ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2003. |
||
300 |
_avii, 536 p. : _bill. ; _c25 cm. |
||
500 | _aRev. ed. of: Strategic marketing for nonprofit organizations / Philip Kotler, Alan R. Andreasen. 1996. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aNonprofit organizations _xMarketing. _95755 |
|
700 | 1 |
_aKotler, Philip. _93038 |
|
700 | 1 |
_aKotler, Philip. _tStrategic marketing for nonprofit organizations. _931532 |
|
942 |
_2lcc _cBook |
||
999 |
_c34034 _d34034 |