| 000 | 01646cam a22003734a 4500 | ||
|---|---|---|---|
| 001 | 13289788 | ||
| 003 | APU | ||
| 005 | 20150407165710.0 | ||
| 008 | 030725s2004 maua b 001 0 eng | ||
| 010 | _a 2003016949 | ||
| 020 | _a1578519535 (hbk.) | ||
| 020 | _a9781578519538 (hbk.) | ||
| 040 |
_aDLC _beng _cAPU _dSM _dWAN |
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| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHD41 _b.P73 2004 |
| 082 | 0 | 0 |
_a658.4 _222 _bPRA 2004 |
| 100 | 1 |
_aPrahalad, C. K. _97324 |
|
| 245 | 1 | 4 |
_aThe future of competition : _bco-creating unique value with customers / _cC.K. Prahalad, Venkat Ramaswamy. |
| 260 |
_aBoston, Mass. : _bHarvard Business School Pub., _cc2004. |
||
| 300 |
_axiii, 257 p. : _bill. ; _c25 cm. |
||
| 500 | _aIncludes index. | ||
| 505 | 0 | _aThe co-creation of value -- Building blocks of co-creation -- The co-creation experience -- Experience innovation -- Experience personalization -- Experience networks -- The market as a forum -- Creating new strategic capital -- Manager as consumer -- Rapid knowledge creation -- Strategy as discovery -- Building new capabilities for the future. | |
| 650 | 0 |
_aCompetition. _95512 |
|
| 650 | 0 |
_aCustomer relations. _91096 |
|
| 650 | 0 |
_aCustomer services. _93984 |
|
| 650 | 0 |
_aStrategic planning. _9123 |
|
| 650 | 0 |
_aEconomic value added. _97325 |
|
| 650 | 0 |
_aSuccess in business. _9960 |
|
| 700 | 1 |
_aRamaswamy, Venkatram. _97326 |
|
| 856 | 4 | 1 |
_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip047/2003016949.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBook _01 |
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| 999 |
_c3429 _d3429 |
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