000			02819cam a2200361 a 4500
001			226304807
003			APU
005			20150626051503.0
008			080424s2009 maua b 001 0 eng
010			_a2008018590
020			_a9780071263290 (pbk.)
020			_a0071263292 (pbk.)
035			_a(OCoLC)226304807 _z(OCoLC)192082870 _z(OCoLC)779917305
040			_aDLC _beng _cAPU _dSM _dWAN
050	0	0	_aHD45 _b.B87 2009
082	0	4	_a658.514 _bBUR 2009 _222
100	1		_aBurgelman, Robert A. _97753
245	1	0	_aStrategic management of technology and innovation / _cRobert A. Burgelman, Clayton M. Christensen, Steven C. Wheelwright.
250			_a5th ed.; int. ed.
260			_aBoston : _bMcGraw-Hill Irwin, _cc2009.
300			_axiii, 1264 p. : _bill. ; _c27 cm.
504			_aIncludes bibliographical references and indexes.
505	0	0	_gPt. 1. _tIntegrating Technology and Strategy: A General Management Perspective -- _tTechnological Innovation -- _tTechnological Innovation and Strategy -- _gPt. 2. _tDesign and Implementation of Technology Strategy: An Evolutionary Perspective -- _tTechnological Evolution -- _tIndustry Context -- _tOrganizational Context -- _tStrategic Action -- _gPt. 3. _tEnactment of Technology Strategy-Developing a Firm's Innovative Capabilities -- _tInternal and External Sources of Technology -- _tLinking New Technology and Novel Customer Needs -- _tInternal Corporate Venturing -- _gPt. 4. _tEnactment of Technology Strategy-Creating and Implementing a Development Strategy -- _tNew Product Development -- _tBuilding Competence/Capabilities Through New Product Development -- _gPt. 5. _tConclusion: Innovation Challenges in Established Firms.
520	1		_a"The 5th Edition of Strategic Management of Technology and Innovation by Burgelman, Christensen, and Wheelwright continues its unmatched tradition of market leadership by using a combination of text, readings, and cases to bring to life the latest research on critical business challenges." "Strategic Management of Technology and Innovation takes the perspective of the general manager at the product line, business unit, and corporate levels. The book not only examines each of these levels in some detail, but also addresses the interaction between the different levels of general management - for example, the fit between product strategy and business unit strategy, and the link between business and corporate level technology strategy."--BOOK JACKET.
650		0	_aTechnological innovations _xManagement. _96610
650		0	_aNew products _xManagement. _97754
650		0	_aHigh technology industries _xManagement. _9959
650	0	4	_aProduct management. _97761
650	0	4	_aStrategic management. _97762
700	1		_aChristensen, Clayton M. _97765
700	1		_aWheelwright, Steven C., _d1943- _97756
942			_2lcc _cBook _02
999			_c3724 _d3724