000 | 01866cam a22003738i 4500 | ||
---|---|---|---|
001 | 18395238 | ||
003 | APU | ||
005 | 20160725155339.0 | ||
008 | 141204s2015 nyu b 001 0 eng | ||
010 | _a 2014047176 | ||
020 | _a9780765646132 (pbk.) | ||
035 | _a(DLC)18395238 | ||
035 | _a(DLC)2014047176 | ||
040 |
_aDLC _beng _cDLC _dDAYAH |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHD30.4 _b.H29 2016 |
082 | 0 | 0 |
_a650.072/1 _223 |
100 | 1 |
_aHair, Joseph F. _98445 |
|
245 | 1 | 0 |
_aEssentials of business research methods / _cby Joseph Hair ...[et. al.] |
250 | _a3rd ed. | ||
260 |
_aNew York : _bRoutledge, _cc2016. |
||
300 |
_axi, 494 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aBusiness research for the twenty-first century -- Overview of the research process -- Ethics in business research -- Defining the research problem and reviewing the literature -- The nature and sources of secondary business data -- Conceptualization and research design -- Sampling approaches and considerations -- Methods of collecting primary data -- Measurement and scaling -- Questionnaire design -- Basic data analysis for qualitative research -- Basic data analysis for quantitative research -- Testing hypotheses in quantitative research -- Examining relationships using correlation and regression -- Other multivariate techniques -- Reporting and presenting research. | |
650 | 0 |
_aBusiness _xResearch. _94550 |
|
700 | 1 |
_aMary, Celsi. _935687 |
|
700 | 1 |
_aArthur, Money. _935688 |
|
700 | 1 |
_aPhillip, Samouel. _935689 |
|
700 | 1 |
_aMichael, Page. _935690 |
|
775 | 0 | 8 |
_iRevision of: _tEssentials of business research methods _dHoboken, NJ : Wiley, c2003 |
906 |
_a7 _brip _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook |
||
999 |
_c379737 _d379737 |