000 01866cam a22003738i 4500
001 18395238
003 APU
005 20160725155339.0
008 141204s2015 nyu b 001 0 eng
010 _a 2014047176
020 _a9780765646132 (pbk.)
035 _a(DLC)18395238
035 _a(DLC)2014047176
040 _aDLC
_beng
_cDLC
_dDAYAH
042 _apcc
050 0 0 _aHD30.4
_b.H29 2016
082 0 0 _a650.072/1
_223
100 1 _aHair, Joseph F.
_98445
245 1 0 _aEssentials of business research methods /
_cby Joseph Hair ...[et. al.]
250 _a3rd ed.
260 _aNew York :
_bRoutledge,
_cc2016.
300 _axi, 494 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _aBusiness research for the twenty-first century -- Overview of the research process -- Ethics in business research -- Defining the research problem and reviewing the literature -- The nature and sources of secondary business data -- Conceptualization and research design -- Sampling approaches and considerations -- Methods of collecting primary data -- Measurement and scaling -- Questionnaire design -- Basic data analysis for qualitative research -- Basic data analysis for quantitative research -- Testing hypotheses in quantitative research -- Examining relationships using correlation and regression -- Other multivariate techniques -- Reporting and presenting research.
650 0 _aBusiness
_xResearch.
_94550
700 1 _aMary, Celsi.
_935687
700 1 _aArthur, Money.
_935688
700 1 _aPhillip, Samouel.
_935689
700 1 _aMichael, Page.
_935690
775 0 8 _iRevision of:
_tEssentials of business research methods
_dHoboken, NJ : Wiley, c2003
906 _a7
_brip
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c379737
_d379737