000 | 00994cam a2200289 a 4500 | ||
---|---|---|---|
001 | 15661322 | ||
003 | APU | ||
005 | 20160606150044.0 | ||
008 | 090316s2010 njua b 001 0 eng | ||
010 | _a 2009010869 | ||
020 | _a9780273787136 (pbk.) | ||
040 |
_aDLC _cDLC _dNIK _beng |
||
050 | 0 | 0 |
_aHF5415.32 _b.S35 2015 |
082 | 0 | 0 |
_a658.8342 _222 _bSCH 2015 |
100 | 1 |
_aSchiffman, Leon G. _98895 |
|
245 | 1 | 0 |
_aConsumer behavior / _cLeon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. |
250 | _a11th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson Education/Prentice Hall, _cc2015. |
||
300 |
_a419 p. : _bcol. ill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aConsumer behavior. _94737 |
|
650 | 0 |
_aMotivation research (Marketing) _98850 |
|
700 | 1 |
_aKanuk, Leslie Lazar. _98896 |
|
700 | 1 |
_aWisenblit, Joseph. _98903 |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook |
||
999 |
_c379855 _d379855 |