000 00994cam a2200289 a 4500
001 15661322
003 APU
005 20160606150044.0
008 090316s2010 njua b 001 0 eng
010 _a 2009010869
020 _a9780273787136 (pbk.)
040 _aDLC
_cDLC
_dNIK
_beng
050 0 0 _aHF5415.32
_b.S35 2015
082 0 0 _a658.8342
_222
_bSCH 2015
100 1 _aSchiffman, Leon G.
_98895
245 1 0 _aConsumer behavior /
_cLeon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.
250 _a11th ed.
260 _aUpper Saddle River, N.J. :
_bPearson Education/Prentice Hall,
_cc2015.
300 _a419 p. :
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aConsumer behavior.
_94737
650 0 _aMotivation research (Marketing)
_98850
700 1 _aKanuk, Leslie Lazar.
_98896
700 1 _aWisenblit, Joseph.
_98903
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c379855
_d379855