000 01177cam a2200301 i 4500
001 18506335
003 APU
005 20160725122909.0
008 150225s2015 enk 001 0 eng
010 _a 2015005386
020 _a9781118921449 (pbk.)
040 _aDLC
_beng
_cAPU
_dDAYAH
042 _apcc
050 0 0 _aHD9980.5
_b.G76 2015
082 0 0 _a658.8
_223
_bGRO 2015
100 1 _aGrönroos, Christian,
_d1947-
_911045
245 1 0 _aService management and marketing :
_bmanaging the service profit logic /
_cChristian Grönroos.
250 _a4th ed.
260 _aUnited Kingdom :
_bJohn Wiley & Sons,
_cc2015.
300 _aix, 522 p. :
_bill. ;
_c24 cm.
504 _aIncludes index.
650 0 _aService industries
_xMarketing.
_97837
650 0 _aCustomer services.
_93984
776 0 8 _iOnline version:
_aGrönroos, Christian, 1947-
_tService management and marketing
_bFourth edition.
_dHershey, PA : John Wiley & Sons, Inc., [2015]
_z9781119092858
_w(DLC) 2015008110
906 _a0
_bvip
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c379865
_d379865