000 00823cam a2200265 a 4500
001 ocn170922517
003 APU
005 20160608154012.0
008 081103s2010 mauab b 001 0 eng
010 _a2008045879
020 _a9789814738637 (pbk.)
035 _a(OCoLC)170922517
_z(OCoLC)467724264
040 _aDLC
_cDLC
_dNIK
_beng
050 0 0 _aHF5415.13
_b.M37 2016
082 0 0 _222
_a658.8
_bMAR 2016
100 1 _aMarshall, Greg W.
_920507
245 1 0 _aMarketing management /
_cGreg W. Marshall, Mark W. Johnston.
250 _a2nd ed.
260 _aBoston :
_bMcGraw-Hill Irwin,
_cc2016.
300 _a549 p. :
_bcol. ill. ;
_c28 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aMarketing
_xManagement.
_97276
700 1 _aJohnston, Mark W.
_920508
942 _2lcc
_cBook
_01
999 _c379879
_d379879