000			01726cam a2200325 i 4500
001			18855933
003			APU
005			20160826163702.0
008			151113s2017 mau b 001 0 eng
010			_a 2015040364
020			_a9780134153971 (pbk.)
020			_a0134153979 (pbk.)
040			_aDLC _beng _cAPU _dDAYAH
042			_apcc
050	0	0	_aHD30.28 _b.D38 2017
082	0	0	_a658.4/012 _223 _bDAV 2017
100	1		_aDavid, Fred R., _eauthor. _96262
245	1	0	_aStrategic management concepts: _ba competitive advantage approach / _cFred R. David & Forest R. David,
250			_a16th ed.
260			_aBoston : _bPearson, _cc2017.
300			_axxvii, 393 p. : _bcol. ill. ; _c28 cm.
504			_aIncludes index
505	0		_aPreface -- Acknowledgments -- About the authors -- Overview of strategic -- The nature of strategic management -- Strategy formulation -- The business vision and mission -- The external assessment -- The internal assessment -- Strategies in action -- Strategy analysis and choice -- Strategy implementation -- Implementing strategies : management and operations issues -- Implementing strategies : marketing, finance/accounting, r&d, and mis issues -- Strategy review, evaluation, and control -- Business ethics, social responsibility, and environmental sustainability -- Strategic-management case analysis -- Glossary -- Name index -- Subject index.
650		0	_aStrategic planning. _9123
650		0	_aStrategic planning _vCase studies. _96263
700	1		_aDavid, Forest R., _eauthor. _935945
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBook
999			_c379933 _d379933