000 01127cam a2200325 i 4500
001 19013803
003 APU
005 20170721190128.0
008 160314s2017 mau 000 0 eng
010 _a 2016005343
020 _a9780205897766 (pbk.)
020 _a0205897762 (pbk.)
040 _aDLC
_beng
_cAPU
_dDAYAH
042 _apcc
050 0 0 _aHM1221
_b.G87 2017
082 0 0 _a659.2
_223
100 1 _aGuth, David W.
_936317
245 1 0 _aPublic relations :
_ba values-driven approach /
_cDavid W. Guth and Charles Marsh.
250 _a6th ed.
260 _aBoston :
_bPearson,
_cc2017
300 _axvii, 365 p. :
_bcol. ill. ;
_c29 cm.
504 _aIncludes bibliographical references and indexes.
650 0 _aPublic relations.
_936318
650 0 _aPublic relations
_xMoral and ethical aspects.
_936319
650 0 _aPublic relations
_vCase studies.
_936320
700 1 _aMarsh, Charles,
_936321
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c380289
_d380289