000 | 01127cam a2200325 i 4500 | ||
---|---|---|---|
001 | 19013803 | ||
003 | APU | ||
005 | 20170721190128.0 | ||
008 | 160314s2017 mau 000 0 eng | ||
010 | _a 2016005343 | ||
020 | _a9780205897766 (pbk.) | ||
020 | _a0205897762 (pbk.) | ||
040 |
_aDLC _beng _cAPU _dDAYAH |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHM1221 _b.G87 2017 |
082 | 0 | 0 |
_a659.2 _223 |
100 | 1 |
_aGuth, David W. _936317 |
|
245 | 1 | 0 |
_aPublic relations : _ba values-driven approach / _cDavid W. Guth and Charles Marsh. |
250 | _a6th ed. | ||
260 |
_aBoston : _bPearson, _cc2017 |
||
300 |
_axvii, 365 p. : _bcol. ill. ; _c29 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | 0 |
_aPublic relations. _936318 |
|
650 | 0 |
_aPublic relations _xMoral and ethical aspects. _936319 |
|
650 | 0 |
_aPublic relations _vCase studies. _936320 |
|
700 | 1 |
_aMarsh, Charles, _936321 |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook |
||
999 |
_c380289 _d380289 |