000 00964nam a2200193 4500
003 APU
005 20230519132755.0
008 150610b xxu||||| |||| 00| 0 eng d
050 _aPM-27-85
100 0 _aLIM HUI YING (TP037155)
_933633
245 1 0 _aFACTORS THAT INFLUENCE CUSTOMER LOYALTY IN THE COFFEE OUTLETS INDUSTRY IN MALAYSIA :
_bTHE MEDIATING ROLE OF PERCEIVED VALUE /
_cLIM HUI YING.
260 _aKuala Lumpur :
_bAsia Pacific University,
_c2016.
300 _a86 p. :
_bill. ;
_c30 cm.
502 _aA dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of MSc. in Global Marketing Management (UCMF1411GMM).
650 0 _aCustomer loyalty
_937308
_zMalaysia.
700 0 _aMr. Tee Poh Kiong
_eSupervisor.
_947294
856 4 0 _uhttps://cas.apiit.edu.my/cas/login?service=https://library.apu.edu.my/apres/
_yAvailable in APres
_z- Requires login to view full text.
942 _2lcc
_cMasters Theses
999 _c380863
_d380863