000 | 01031nam a2200205 4500 | ||
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003 | APU | ||
005 | 20230514154218.0 | ||
008 | 150610b xxu||||| |||| 00| 0 eng d | ||
050 | _aPM-28-08 | ||
100 | 0 |
_aCHEN HAO WEI (TP040613) _933633 |
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245 | 1 | 2 |
_aA STUDY ON PRODUCT QUALITY, SERVICE QUALITY, CUSTOMER SATISFACTION & CUSTOMER LOYALTY TOWARDS FAST FOOD INDUSTRIES IN CHINA / _cCHEN HAO WEI. |
260 |
_aKuala Lumpur : _bAsia Pacific University, _c2017. |
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300 |
_a108 p. : _bill. ; _c30 cm. |
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502 | _aA dissertation submitted in partial fulfilment of the requirements of Staffordshire University for the degree of Master in Business Administration (UCMF1511MBA). | ||
650 | 0 |
_aConsumer satisfaction _937320 _zChina. |
|
650 | 0 |
_aConsumer loyalty _937332 _zChina. |
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700 |
_aAssoc. Prof. Dr. Benjamin Chan Yin Fah _eSupervisor. _947298 |
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856 | 4 | 0 |
_uhttps://cas.apiit.edu.my/cas/login?service=https://library.apu.edu.my/apres/ _yAvailable in APres _z- Requires login to view full text. |
942 |
_2lcc _cMasters Theses |
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999 |
_c380886 _d380886 |