000 | 00788nam a22002417a 4500 | ||
---|---|---|---|
999 |
_c381507 _d381507 |
||
003 | APU | ||
005 | 20180815064814.0 | ||
008 | 180815s2017 enka b 001|0|eng|d | ||
020 | _a9780198748571 (pbk.) | ||
040 |
_aAPU _beng _cAPU _dWAN |
||
050 |
_aHF5415 _b.B35 2017 |
||
082 | 0 | 4 |
_a658.8 _223 |
100 | 1 |
_aBaines, Paul, _d1973- _eauthor. _938925 |
|
245 | 1 | 0 |
_aFundamentals of marketing / _cPaul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti. |
260 |
_aOxford : _bOxford University Press, _c[2017] |
||
300 |
_axxiv, 376 p. : _bill. ; _c25 cm |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing. _938926 |
|
700 | 1 |
_aFill, Chris. _938927 |
|
700 | 1 |
_aRosengren, Sara. _938928 |
|
700 | 1 |
_aAntonetti, Paolo. _938929 |
|
942 |
_2lcc _cBook |