| 000 | 00733cam a2200229 i 4500 | ||
|---|---|---|---|
| 999 |
_c381816 _d381816 |
||
| 003 | APU | ||
| 005 | 20181003032111.0 | ||
| 008 | 181003s2018 enk 000 0 eng d | ||
| 020 | _a9781292089959 (pbk.) | ||
| 020 | _a1292089954 (pbk.) | ||
| 040 |
_aNUSCL _beng _cNUSCL _dWAN |
||
| 050 |
_aHD9980.5 _b.W57 2018 |
||
| 100 | 1 |
_aWirtz, Jochen. _940196 |
|
| 245 | 1 | 0 |
_aEssentials of services marketing / _cJochen Wirtz, Christopher Lovelock. |
| 250 | _a3rd ed. | ||
| 260 |
_aHarlow : _bPearson, _c2018 |
||
| 300 |
_a670 p. : _bcol. ill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 |
_aService industries _xMarketing. _940197 |
|
| 700 | 1 |
_aLovelock, Christopher H. _940198 |
|
| 942 |
_2lcc _cBook |
||