000 | 00979cam a22003018i 4500 | ||
---|---|---|---|
999 |
_c381825 _d381825 |
||
001 | 18168749 | ||
003 | APU | ||
005 | 20181003095247.0 | ||
008 | 181003s2015 enk 000 0 eng | ||
010 | _a 2014020019 | ||
020 | _a9780273778851 (pbk.) | ||
040 |
_aDLC _beng _cDLC _dWAN |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.55 _b.H65 2015 |
082 | 0 | 0 |
_a658.8 _223 |
100 | 1 |
_aHollensen, Svend. _940227 |
|
245 | 1 | 0 |
_aMarketing management : _ba relationship approach / _cSvend Hollensen. |
250 | _a3rd ed. | ||
260 |
_aHarlow, England ; _aNew York : _bPearson, _c[2015] |
||
300 |
_axxxv, 683 p. : _bcol. ill. ; _c27 cm |
||
500 | _aIncludes index. | ||
650 | 0 |
_aRelationship marketing. _940228 |
|
650 | 0 |
_aMarketing _xManagement. _940229 |
|
650 | 0 |
_aRelationship marketing _vCase studies. _940230 |
|
906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
942 |
_2lcc _cBook |