000 | 00989nam a22002897a 4500 | ||
---|---|---|---|
999 |
_c381885 _d381885 |
||
003 | APU | ||
005 | 20181107095139.0 | ||
008 | 181014b2017 ||||| |||| 00| 0 eng d | ||
020 | _a9781292156156 (pbk.) | ||
020 | _a1292156155 (pbk.) | ||
040 |
_aAPU _beng _cAPU _dWAN |
||
050 | 0 |
_aTX911.3.M3 _bK68 2017 |
|
100 | 1 |
_aKotler, Philip. _940496 |
|
245 | 1 | 0 |
_aMarketing for hospitality and tourism / _cPhilip Kotler, John Bowen, James C. Makens, and Seyhmus Baloglu. |
250 | _a7th ed. ; Global ed. | ||
260 |
_aEdinburg Gate (Essex) : _bPearson Education Limited, _c2017. |
||
300 |
_a680 p. : _bill. (chiefly col.) ; _c28 cm |
||
500 | _aIncludes index. | ||
501 | _aPrevious edition: 2013. | ||
650 | 0 |
_aHospitality industry _xMarketing. _940497 |
|
650 | 0 |
_aTourism _xMarketing. _940498 |
|
650 | 0 |
_aTravel and Tourism. _940499 |
|
700 | 1 |
_aBowen, John. _940500 |
|
700 | 1 |
_aMakens, James C. _940501 |
|
700 | 1 |
_aBaloglu, Seyhmus. _940502 |
|
942 |
_2lcc _cBook |