| 000 | 00886nam a2200205 4500 | ||
|---|---|---|---|
| 999 |
_c382122 _d382122 |
||
| 003 | APU | ||
| 005 | 20190127034839.0 | ||
| 008 | 190127b2017 xxu||||| |||| 00| 0 eng d | ||
| 050 | _aPM-30-16 | ||
| 100 | 0 |
_aRAHEEM MAFAS (TP044212) _941559 |
|
| 245 | 1 | 0 |
_aCENTENNIALS AND MILLENNIAL'S SOCIAL CONTENT MARKETING BEHAVIOUR: A PREDICTIVE ANALYTICS APPROACH / _cRAHEEM MAFAS. |
| 260 |
_aKuala Lumpur : _bAsia Pacific University, _c2018 |
||
| 300 |
_axii, 123 p. : _bill. ; _c30 cm. |
||
| 502 | _aA thesis submitted in fulfillment of the requirements for the award of the degree of Master of Science in Data Science and Business Analytics (UCMF1704DSBA) | ||
| 650 | 0 |
_aSocial media _xMarketing. _941560 |
|
| 650 | 0 |
_aInternet marketing _xSocial aspects. _941561 |
|
| 650 | 0 |
_aConsumer behaviour. _920793 |
|
| 700 | 0 |
_aDr. Mudiarasan Kuppusamy _eSupervisor. _941562 |
|
| 942 |
_2lcc _cMasters Theses |
||