| 000 | 01001nam a2200229 4500 | ||
|---|---|---|---|
| 999 |
_c382133 _d382133 |
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| 003 | APU | ||
| 005 | 20190129040421.0 | ||
| 008 | 190129b2017 xxu||||| |||| 00| 0 eng d | ||
| 050 | _aPM-30-27 | ||
| 100 | 0 |
_aCHOOK EEN LEE DESMOND (DH007061) _941611 |
|
| 245 | 1 | 0 |
_aA STUDY OF INFLUENCER THAT DETERMINES THE STRATEGIC MARKETING FORMULA FOR SKECHERS CHILDREN FOOTWEAR USING DATA ANALYTICS / _cCHOOK EEN LEE DESMOND. |
| 260 |
_aKuala Lumpur : _bAsia Pacific University, _c2018 |
||
| 300 |
_a55 p. : _bill. ; _c30 cm. |
||
| 502 | _aA thesis submitted in fulfillment of the requirements for the award of the degree of Master of Technology Management (UCMP1405TM) | ||
| 650 | 0 |
_aConsumer behaviour. _920793 |
|
| 650 | 0 |
_aDatabase marketing. _941612 |
|
| 650 | 0 |
_aMarketing _xManagement. _941613 |
|
| 650 | 0 |
_aStrategic planning. _941614 |
|
| 650 | 0 |
_aMarketing _xDecision making _xCase studies. _941615 |
|
| 700 | 0 |
_aProf. Dr. Ir. Vinesh a/l Thiruchelvam _eSupervisor. _941616 |
|
| 942 |
_2lcc _cMasters Theses |
||