000 | 01026nam a2200217 4500 | ||
---|---|---|---|
999 |
_c382157 _d382157 |
||
003 | APU | ||
005 | 20190208044228.0 | ||
008 | 190208b2018 xxu||||| |||| 00| 0 eng d | ||
050 | _aPM-30-47 | ||
100 | 0 |
_aSONIA BADRU ISSA (TP046179) _941734 |
|
245 | 1 | 0 |
_aCELEBRITIES ENDORMENT AND PURCHASE INTENTION TOWARDS LADIES FRAGRANCE: A QUANTITATIVES STUDY AMONG FEMALES IN NAIROBI, KENYA / _cSONIA BADRU ISSA. |
260 |
_aKuala Lumpur : _bAsia Pacific University, _c2018. |
||
300 |
_a84 p. : _bill. ; _c30 cm. |
||
502 | _aA dissertation submitted in partial fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of M.Sc. in International Business Communications (UCMF1708IBC) | ||
650 | 0 |
_aBranding (Marketing) _941735 |
|
650 | 0 |
_aSocial responsibility of business. _941736 |
|
650 |
_aPurchasing power _zKenya. _941737 |
||
650 | 0 |
_aConsumer satisfaction _zKenya. _941738 |
|
700 | 0 |
_aMr. Tajuddin A. Rashid _eSupervisor. _941740 |
|
942 |
_2lcc _cMasters Theses |