000 00928nam a2200205 4500
999 _c382428
_d382428
003 APU
005 20190502093859.0
008 190502b2018 xxu||||| |||| 00| 0 eng d
050 _aPM-30-77
100 0 _aKHOO SZE PEI (TP043461)
_942896
245 1 4 _aIMPACT OF SOCIAL MEDIA INFLUENCES USING INSTAGRAM ON THE TENETS OF BRAND LOYALTY OF FACIAL SKINCARE BRANDS IN MALAYSIA /
_cKHOO SZE PEI.
260 _aKuala Lumpur :
_bAsia Pacific University,
_c2018.
300 _a63 p . :
_bill. ;
_c30 cm.
502 _aA thesis submitted in fulfillment of the requirement of Asia Pacific University of Technology and Innovation for the award of the degree of M.Sc. in Global Marketing Management (UCMF1610GMM)
650 0 _aBrand loyalty
_zMalaysia.
_942897
650 0 _aSocial media
_xMarketing.
_942898
650 0 _aConsumer satisfaction.
_942899
700 _aProf. Dr. Siva Muthaly
_eSupervisor.
_941214
942 _2lcc
_cMasters Theses