000 | 01631cam a2200277 i 4500 | ||
---|---|---|---|
999 |
_c382931 _d382931 |
||
001 | 17617452 | ||
003 | APU | ||
005 | 20191119110029.0 | ||
008 | 191111s2014 cau b 001 0 eng | ||
010 | _a 2013001199 | ||
020 | _a9781452217802 (pbk.) | ||
040 |
_aDLC _beng _cDLC _dWAN |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHD49 _b.C66 2014 |
082 | 0 | 0 |
_a658.4/056 _223 |
100 | 1 |
_aCoombs, W. Timothy. _945043 |
|
245 | 1 | 0 |
_aApplied crisis communication and crisis management : _bcases and exercises / _cW. Timothy Coombs. |
260 |
_aThousand Oaks, CA : _bSAGE Publications, Inc., _c[2014] |
||
300 |
_a245 pages ; _c26 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _aA short introduction to the case study method -- Crisis capsules -- Pampers and dry max chemical burn rumor -- Hershey, Cocoa, and child slavery/labor abuse -- Cadbury salmonella recall -- Peanut butter paste recall of 2009 -- Tetra pak, Nestle and ITX -- Nestle and greenpeace disagree over palm oil sourcing -- Carrefour, China, and the Olympic torch relay -- Sparboe farms and McDonald's part company over animal cruelty -- BP Texas city explosion -- Sigg and BPA -- West pharmaceutical services' dust explosion -- Jensen farm, listeria, and cantaloupe -- Chick-fil-a and the dangers of social issues -- The Bhopal tragedy -- Odwalla and e. coli -- Valujet flight 592 and the end of a brand -- Greenpeace pressures H&M to detox the garment industry -- Index -- About the author. | |
650 | 0 |
_aCrisis management. _945044 |
|
650 | 0 |
_aBusiness communication. _945045 |
|
650 | 0 |
_aManagement. _945046 |
|
942 |
_2lcc _cBook |