000 00918nam a2200193 4500
999 _c383077
_d383077
003 APU
005 20200317083946.0
008 200317b2019 xxu||||| |||| 00| 0 eng d
050 _aPG-23-0137
100 0 _aLING HANG YU (TP038262)
_945725
245 1 0 _aTHE INFLUENCE OF STORE ATMOSPHERE, SOCIAL INFLUENCE AND SERVICE QUALITY ON PURCHASE INTENTION OF STARBUCKS AMONG GENERATION -Y IN SARAWAK /
_cLING HANG YU.
260 _aKuala Lumpur :
_bAsia Pacific University,
_c2019.
300 _a93 pages :
_billustrations ;
_c30 cm.
502 _aA project submitted in partial fulfillment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A. (Hons) in Marketing Management (UC3F1810KMGT).
650 0 _aGeneration Y
_xConsumer behavior.
_945722
650 0 _aConsumers
_xPsychology.
_945726
700 _aMr. Tee Poh Kiong
_eSupervisor
_945727
942 _2lcc
_cUndergraduate Theses