000 01346nam a2200205 4500
999 _c383425
_d383425
003 APU
005 20201223074302.0
008 200818b2019 xxu||||| |||| 00| 0 eng d
050 _aPG-23-0163
100 0 _aKABWE CLOVIS MULENGA (TP046186)
_946184
245 1 0 _aFACTORS AFFECTING TRUST IN ONLINE SHOPPING AMONGST WHITE COLLAR WORKING CONSUMERS :
_bAN EMPIRICAL STUDY OF INDIAN PROFESSIONAL WORKERS /
_cKABWE CLOVIS MULENGA.
260 _aKuala Lumpur :
_bAsia Pacific University,
_c2020.
300 _a108 pages :
_billustrations ;
_c30 cm.
502 _aA project submitted in partial fulfilment of the requirements of Asia Pacific University of Technology and Innovation for the degree of B.A (Hons) in Business Management with specialism in E-Business(UC3F1906BM(EB)).
520 _aOnline shopping is now rapidly developing around different regions across the globe. Many kinds of research claim that online shopping is still at the early stage of development in India and the potential for growth is invisible. The purpose of this study is to identify the factors affecting trust in online shopping amongst white-collar working consumers in India.
650 0 _aInternet marketing.
_912813
650 0 _aTeleshopping
_zIndia.
_947014
700 0 _aDr. Jugindar Singh Kartar Singh
_eSupervisor.
_947157
942 _2lcc
_cUndergraduate Theses