000 00716nam a22002057a 4500
003 APU
005 20220816173647.0
008 210811s2017 caua b 001 0 eng
020 _a9781452241418 (paperback)
040 _aAPU
_beng
_cAPU
_dSF
050 _a P96.M34
_bG47 2017
100 1 _aGershon, Richard A.
_947500
245 1 0 _aDigital media and innovation :
_b management and design strategies in communication /
_cRichard A. Gershon
260 _aLos Angeles :
_bSAGE,
_cc2017
300 _axvi, 261 pages :
_billustrations ;
_c26 cm
504 _a Includes bibliographical references and indexes.
650 0 _aMass media
_xManagement.
650 0 _aOrganizational effectiveness.
942 _2lcc
_cBook
999 _c383522
_d383522