| 000 | 00951cam a22002774a 4500 | ||
|---|---|---|---|
| 001 | 13043448 | ||
| 003 | APU | ||
| 005 | 20150324154841.0 | ||
| 008 | 021230s2004 njua b 001 0 eng | ||
| 010 | _a 2002192950 | ||
| 020 | _a013008218X | ||
| 040 |
_aDLC _cAPU _dSM _beng |
||
| 042 | _apcc | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.B47 2004 |
| 082 | 0 | 0 |
_a658.8 _221 _bBES 2004 |
| 100 | 1 |
_aBest, Roger J. _98219 |
|
| 245 | 1 | 0 |
_aMarket-based management : _bstrategies for growing customer value and profitability / _cRoger J. Best. |
| 250 | _a3rd ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2004. |
||
| 300 |
_axxv, 401 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _97276 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBook |
||
| 999 |
_c4014 _d4014 |
||