000 01247cam a22003254a 4500
001 12598445
003 APU
005 20150317150327.0
008 011126s2002 njua b 001 0 eng
010 _a 2001056579
020 _a0130990698 (pbk.)
020 _a9780130990693 (pbk.)
040 _aDLC
_cDLC
_dANA
_beng
042 _apcc
050 0 0 _aHF5415.5
_b.A58 2002
082 0 0 _a658.812
_221
_bANT 2002
100 1 _aAnton, Jon.
_98324
245 1 0 _aCustomer relationship management :
_bthe bottom line to optimizing your ROI /
_cJon Anton, Natalie L. Petouhoff.
260 _aUpper Saddle River, N.J. :
_bPrentice Hall,
_cc2002.
300 _axviii, 254 p. :
_bill. ;
_c24 cm.
490 1 _aManagement skills, NetEffect series
504 _aIncludes bibliographical references (p. 246-249) and index.
650 0 _aCustomer relations
_xManagement
_xStatistical models.
_98325
650 0 _aCustomer relations
_xManagement
_vCase studies.
_98326
700 1 _aPetouhoff, Natalie L.
_98327
830 0 _aNeteffect series.
_pManagement skills.
_98328
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cBook
999 _c4066
_d4066