000 | 01093pam a2200337 a 4500 | ||
---|---|---|---|
001 | 015291204 | ||
003 | APU | ||
005 | 20160309051504.0 | ||
008 | 090604s2010 njuac b 001 0 eng d | ||
015 |
_aGBA958905 _2bnb |
||
020 | _a9780136094234 (pbk.) | ||
020 | _a0136094236 (pbk.) | ||
035 | _a(UkOxU)UkOxUb17037563 | ||
040 |
_aStDuBDS _beng _cAPU _dSM |
||
042 | _aukscp | ||
050 | 1 | 4 |
_aHF5415.2 _b.M35 2010 |
082 | 0 | 4 |
_a658.8 _222 _bMAL 2010 |
100 | 1 |
_aMalhotra, Naresh K. _98532 |
|
245 | 1 | 0 |
_aMarketing research : _ban applied orientation / _cNaresh K. Malhotra. |
250 | _a6th global ed. | ||
260 |
_aUpper Saddle River, N.J. ; _aLondon : _bPearson Education, _cc2010. |
||
300 |
_a929 p. : _bill., ports. ; _c28 cm. |
||
500 | _a"Global edition." | ||
500 | _aPrevious ed.: 2007. | ||
500 |
_aFormerly CIP. _5Uk |
||
504 | _aIncludes bibliographical references (p. 866-905) and index. | ||
650 | 0 |
_aMarketing research. _93950 |
|
650 | 0 |
_aMarketing research _xMethodology. _9152 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
942 |
_2lcc _cBook _08 |
||
999 |
_c4188 _d4188 |