000 | 00807cam a22002653u 4500 | ||
---|---|---|---|
001 | 011715002 | ||
003 | APU | ||
005 | 20150318111447.0 | ||
008 | 000110s1998 enk || 000 ||eng | ||
020 | _a0077094344 (pbk.) | ||
040 |
_aStDuBDS _dSM _beng _cAPU |
||
050 | 1 | 4 |
_aHF5415.13 _b.P35 1998 |
082 | 0 | 4 |
_a658.802 _221 _bPAL 1998 |
100 | 1 |
_aPalmer, Adrian. _98619 |
|
245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
250 | _a2nd ed. | ||
260 |
_aLondon : _bMcGraw-Hill, _c1998. |
||
300 |
_ax, 340p. ; _bill. ; _c25 cm. |
||
500 | _aPrevious ed.: 1994. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aService industries _xMarketing. _97837 |
|
650 | 0 |
_aMarketing. _9878 |
|
690 | 7 |
_aManagement and Business Studies _2blcoll |
|
942 |
_2lcc _cBook _01 |
||
999 |
_c4240 _d4240 |